Free tool

What does China entry cost before the first click?

The platform-side fees nobody puts on the brochure, added up honestly. Typical 2026 figures; every number is re-confirmed in writing at kickoff.

Your entry setup

Where the search ad account is opened

Company documents need designated-agency translation (~RMB 1,000-2,000)

In-country landing infrastructure (hosting and ICP route)

Hosting and ICP costs depend on your entity route and provider, so they are listed as a line to be quoted, never guessed. The rest are platform-side fees drawn from platform and industry documentation.

One-time, platform-side

…

Ad account opening deposit…
One-time service fee~RMB 1,000
Document translation…
Hosting + ICP handlingQuoted at kickoff

Then yearly

Annual account verification~RMB 600

Not included: our fee, media budget, and WeChat account setup. The deposit itself becomes your ad credit; it is spend, not a lost fee.

Full context for every line lives on the China Market Entry service page.

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